In 2024, Mahacina entered into a franchise partnership with a local Indonesian factory that had years of OEM experience in coatings. Without dismantling existing infrastructure, the factory introduced Mahacina’s smart equipment, eco-friendly formulation systems, and brand management standards—successfully achieving a “revitalization through upgrade.”
With the support of Mahacina’s 2000+ mature formulations, low-VOC water-based coating systems, AI-driven color matching, and standardized operation models, the factory completed its transformation in under six months and officially started production in Q4 2024.
Performance Highlights:
- Product qualification rate improved to over 98%
- Overall cost reduced by 14%
- Enhanced brand premium, with average selling price up 30%
- Net profit margin increased by 60% year-on-year
Client Testimonial:
“We used to be just a regional OEM plant. After the transformation, we secured several real estate projects and were listed in the local green building materials procurement catalog.”
— Head of Mahacina Franchise Factory, Indonesia